Digital Communications blog

Website Redesign FAQs

After three days full of meetings, the team from Fastspot was able to meet with almost 100 students, faculty and staff. We heard lots of great ideas and suggestions, some frustrations about the current site and the process for maintaining it, as well as lots of enthusiasm for the future. The Fastspot team is now processing what they heard with the goal of drafting a Creative Brief. This Creative Brief, which will outline all of the major creative goals and objectives, will serve as a blueprint for the project. So what does all of this mean for you? Here’s a [...]

Posted on Tue, 14 May

And Our Partner Is…

We are thrilled to have selected a partner for our website redesign. How did we find this partner? We researched 16th Annual Webby Awards winners We researched the 2012 AWWWARDS winners We researched the 2012 eduStyle Award winners We contacted  colleagues at other higher education institutions for recommendations We did assorted and multiple creative Google searches We narrowed our list to 21 firms We called each firm and interviewed them for an hour, asking everything from what’s the work culture in your business like, to what do you think will be the most important elements of higher education website in [...]

Posted on Thu, 25 Apr

Goals of the Website Redesign

We launched our current website in the fall of 2008. At that time our use of large, bold photography rotating on the homepage was original and powerful, but a quick survey of higher education sites today reveals that this has become commonplace. When it comes to websites, so much has changed in the past five years — the demise of Flash, the proliferation of smart phones, the growing popularity of tablets, responsive design, mobile sites, and mobile apps, to name just a few. In order to stand out in the crowded field of higher education, we need a web presence [...]

Posted on Tue, 09 Apr

Time for a new Website

But first, a trip down memory lane: (click on an image to see full size version)       You might have heard that a new Bucknell website is in the works. The rumors are true! Our goal is to launch a fabulous new site in January 2014. Although the public phase of this project has just gotten underway, we’ve been doing a lot of work behind the scenes. Here’s what we have done so far: We set up this blog for communicating the status of the project to the campus. Please ask questions and make comments on any post. [...]

Posted on Tue, 09 Apr