LEWISBURG, Pa. — The Small Business Development Center (SBDC) at Bucknell University will offer the workshop, "Increase Holiday Sales with Strategic Marketing and Sales Ideas," Thursday, Oct. 13, from 6:30 to 8:30 p.m. at the FNB Bank on Market and Independence streets in Shamokin.
The cost for this seminar is $30 and includes handouts and refreshments. Seating is limited and registration is required: call 570-577-1249, email SBDC@bucknell.edu, or online at http://www.bucknell.edu/SBDC/
Chris Hadnagy, sales consultant for Sales Consulting and Training, Inc., will lead the seminar. Topics covered include building rapport, the key to gaining a sale; networking with competitors and non-competitors to produce great results; boosting sales without ever selling; and selling "after the sale" by handling complaints.
With more than 12 years' sales experience, Hadnagy has consulted with small businesses on motivation and sales training for nearly 10 years. Among his clients are Infinity Technology Group, Nibbles & Bits, Blue Cross and Blue Shield of Northeastern Pennsylvania, and the Boys and Girls Club of Northeast Pennsylvania. He has presented his sales training seminars to Pennsylvania SBDCs, Chambers of Commerce and technology incubators.
The Bucknell SBDC provides free small business consulting services to residents of Juniata, Montour, Northumberland, Perry, Snyder and Union counties. To request free business consulting services, complete the online request at http://www.bucknell.edu/SBDC/
Created in 1978, the Bucknell SBDC is one of the first SBDC centers in the country and serves as an educational research resource for small businesses. In addition to SBDC staff consultants, Bucknell faculty, staff and student interns assist small business owners with enhancing their knowledge of business management through individual consultations, seminars, and pre-business workshops.
Areas of assistance provided by the SBDC include accounting and record keeping, business startup procedures, business plan development, financial analysis, marketing and sales, human resource management, product development, OSHA requirements, and environmental management.
With the exception of seminars, the counseling services provided by the SBDC are free. Funding is received from the U.S. Small Business Administration, the Commonwealth of Pennsylvania and Bucknell University.