SBDC workshop: 'Make it easy for them to buy'
Posted: May 26, 2010
By Kathryn Kopchik
LEWISBURG, Pa.— The Bucknell University Small Business Development Center (SBDC) will host the workshop, "Make it Easy for Them to Buy: Communicating for Better Results in Tough Times," on Thursday, June 24, from 8 to 10 a.m. at the Service 1st Federal Credit Union at 1207 Bloom St., Danville.
Consultant David Burns will discuss how to create communication clarity with both employees and customers; use customer-focused wording; solve problems faster by listening more effectively, and avoid 'trigger' words.
Burns has worked as business trainer, speaker and consultant to organizations ranging in size from micro-businesses to Fortune 500 firms. He has a degree in education, advanced degrees in multiple martial arts and hands-on experience from running his own business since 1980.
The cost to attend is $35 per person; the fee includes hand-outs, refreshments, and one-year subscriptions to Inc. and Susquehanna Business Life magazines. Members of the Danville Business Alliance receive a $10 discount. Veterans may attend free of charge.
Registration is required as seating is limited. To register, call the SBDC at 570-577-1249 or toll-free at 1-866-375-6010; e-mail SBDC@bucknell.edu, or visit www.bucknell.edu/script/sbdc/register.asp.
This workshop is co-sponsored by the Pennsylvania Department of Community and Economic Development; the Brush Valley, Central Pennsylvania, and Greater Susquehanna Valley Chambers of Commerce; The Daily Item; and The Standard-Journal.
The Bucknell SBDC provides free small business consulting services to residents of Juniata, Montour, Northumberland, Perry, Snyder and Union counties.
Contact: Division of Communications
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