Allison Gibson '13
Internship Title: Intern at MTV 44 1/2, an HD TV Screen in Times Square, NY.
Describe your duties:
From working in a control room to completing monthly affidavit reports that summarized the media value given to our clients to researching our competitor screens in Times Square, my experience at MTV 44 1/2 proved to be a perfect fit for me. The screen requires many of the same tasks as any television network, but our department is organized so that everyone helps with both the technical and the business sides, so I was exposed to the responsibilities of employees throughout Viacom.
What did you most enjoy about your internship?
Since I worked in a department with only two employees and no other interns, I had a really hands on experience and learned so much about the entire media industry. Learning how to change what plays on a screen in the heart of Times Square and becoming comfortable working in our control room was an experience I definitely did not anticipate, but it is one that I will never forget!
What was the most difficult aspect of the internship?
My first week interning at MTV 44 1/2 was overwhelming to say the least! I was expected to master a large variety of tasks quickly and thoroughly. At some points, making the slightest mistake meant the screen would go black or the system would crash! While I was always encouraged to ask any questions I might have, the responsibilities seemed quite daunting. However, with practice I was able to succeed, which made my experience much more worthwhile.
How did your experience at Bucknell prepare you for your internship?
A few of my classes at Bucknell encouraged me to learn and use Final Cut Pro (a video editing software) and Photoshop. My experiences with these programs proved to be extremely helpful, as I used both nearly every day. I was also usually given multiple assignments at the beginning of the week and had to prioritize and manage my time. Because I am involved on campus, these are skills that I practice regularly at Bucknell.
How did your internship prepare you for a career?
Prior to my internship, I was passionate about a career in the media industry, but was very unsure as to what specific position(s) interest me most. Before the end of my summer, however, my boss helped me set up informational meetings with employees in other departments of Viacom. Through these connections, I learned about the job divisions and how my interests can fit in a career in the media industry. Also, having hands-on experience with the software made me much more confident in my ability to succeed in the future.
What recommendations do you have for other students considering doing an internship?
Apply to as many internships as you can! Once you write one cover letter, you don't have to change too much to personalize it for every company, and while looking for more internships to apply to, you might find ones that are surprisingly exciting. Realize that while there are tons of worthy applicants, the more places you apply, the better chance you have of finding the perfect fit!