February 17, 2010

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By Kathryn Kopchik

LEWISBURG, Pa. — The Small Business Development Center (SBDC) at Bucknell University will offer the workshop, "Social Media Essentials for Business," on Wednesday, Feb. 24, from 5:15 to 8:45 p.m., and on Saturday, Feb. 27, from 9 a.m. to 12:30 p.m. Both workshops will take place in Room 256 of the Elaine Langone Center at Bucknell.

Mark T. Burke, founder and CEO of viaAcademies, will lead the workshop. Topics to be discussed include an overview of social media and introduction to social media tools, evidence-based marketing advantages of social media, planning social media activities, and the impact of social media activities on staff.

Burke is a consultant and trainer on organizational leadership, educational development and technology, project management and social media applications. His professional experiences include public school teaching, private music instruction, musical freelancing, educational technology leadership, eLearning development, private school management, and virtual school leadership.

 Registration required
Registration is required as seating is limited. The registration fee is $80, or $50 for KIZ members. Participants will receive one-year subscriptions to Inc. and Susquehanna Business Life magazines. Veterans are welcome to attend at no cost.

To register, call the SBDC at 570-577-1249; e-mail SBDC@bucknell.edu, or visit www.bucknell.edu/script/sbdc/register.asp

The Bucknell SBDC provides free small business consulting services to residents of Juniata, Montour, Northumberland, Perry, Snyder and Union counties.

This seminar is co-sponsored by Greater Susquehanna Keystone Innovation Zone; the Commonwealth of Pennsylvania Department of Community and Economic Development; Brush Valley, Central Pennsylvania, and Greater Susquehanna Valley Chambers of Commerce; The Daily Item; The Standard-Journal; and Susquehanna Business Life magazine.

Contact: Division of Communications


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