October 24, 2012

Walter Isaacson and Jim Cramer will speak during Bucknell's 2012 Homecoming celebration.

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By Heather Johns

LEWISBURG, Pa. — One man has delved deep into the lives of some of the most intelligent, fascinating men in history. The other examines and predicts the peaks and valleys of our nation's economy. Both will bring their expertise to the stage during Bucknell University's Homecoming celebration for a conversation about innovation, discovery and leadership.

Jim Cramer, host of CNBC's "Mad Money," and Walter Isaacson, author of Steve Jobs, will speak at Bucknell on Saturday, Oct. 27, at 9 a.m. in the Weis Center for the Performing Arts. The event is free. A limited number of seats will be available to the public on a first come, first served basis.

After the talk, Bucknell President John Bravman will take the stage to interview three outstanding Bucknell students: Ana Aguilera Silva '14 (international relations, economics and education major), Mairead Smith '13 (mechanical engineering and political science major) and Chris Spahr '13 (management major).

Cramer and Isaacson have a surprising amount in common. Both men are authors; Isaacson wrote the definitive, best-selling biographies of Steve Jobs, Albert Einstein, Benjamin Franklin and Henry Kissinger, and Cramer has published Jim Cramer's Getting Back to Even, Stay Mad For Life: Get Rich and Stay Rich, Mad Money: Watch TV, Get Rich.

Both men have extensive experience with media. Isaacson has been the chairman and CEO of CNN and the editor of TIME magazine, and Cramer was a newspaper reporter and is host of CNBC's "Mad Money" and co-anchor of "Squawk on the Street."

Cramer and Isaacson will take questions from the audience and participate in a book signing in the Weis Center lobby following the event.

Bucknell University's annual Homecoming celebration will be held Oct. 26-28, with several free events open to the public, such as a concert with Delta blues and reggae artist Corey Harris on Friday, and Saturday's athletics events, including football vs. Colgate at 1 p.m. and men's soccer vs. Colgate at 4 p.m. The weekend celebration will also feature the public launch of the Campaign for Bucknell, the most ambitious campaign in the University's 166 year history.

For more information about Homecoming festivities, including the public launch of the largest comprehensive campaign in the University's history, visit www.bucknell.edu/Homecoming2012.

Contact: Division of Communications