Annetta Grant

Annetta Grant

Assistant Professor of Markets, Innovation & Design
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Education

  • PhD, Marketing, Queen's University, 2017.
  • MSc, Management, Queen's University, 2012.
  • BBA, Université de Sherbrooke, 2006.

Recent and Representative Publications

Grant, A., Weijo, H., Dacin, A. P., (2023) How institutional logics shape fairness in crowdsourcing: The case of Threadless. International Journal of Research in Marketing. 40(2), 378-397. https://www.sciencedirect.com/science/article/pii/S0167811622000714

Grant, A., Handelman, J., (2023) Dysplacement and the Professionalization of the Home. Journal of Consumer Research. 49(5), 882-903. https://doi.org/10.1093/jcr/ucac023

Kumar, A., Grant, A., (2021) A Post-Bourdieusian Examination of Taste: How Families Justify Divergent Tastes. In NA-Advances in Consumer Research 49, 49, 892--896. http://www.acrwebsite.org/volumes/3001126/volumes/v49/NA-49 Association for Consumer Research.

Recent Courses Taught

  • MIDE 201, Marketing.
  • MIDE 300, Markets, Innovation & Design.
  • UNIV 200, Integrated Perspectives Course.
  • MGMT 201, Marketing.

Location

335 Holmes Hall

Contact